Virtual Fundraising: Tips You Should Try at Home
Learn how to leverage today's virtual work to take your fundraising strategy to the next level.
March 19, 2021
2021 continues to uphold 2020’s legacy of pushing us to meet adversity with innovation. We’ve been asked to reshape the ways in which we conduct business, connect with one another, and construct our daily lives. Challenges that used to set us back have become opportunities to adapt and adopt unique methods of staying in touch.
SO, WHAT’S CHANGED?
Here’s a glimpse at some of these changes:
People are hungry for connection.
Suleiman and Zahara connected with other Acumen Accelerator teams who could help. Blayne Tesfaye, at TruLuv Granola, was one such connection. Blayne put Felek in contact with the right people to stock masks at large stores and pharmacies – following TruLuv Granola’s own successes supplying their product in Ethiopian supermarkets.
You can cast a wider net.
According to Hannah Wheatley, Acumen’s Head of Business Development in Europe, “your audience is much, much larger than it ever would have been.” Questions that once dominated our thoughts when planning a fundraising event, such as “how many people should I invite?” or “which table will I strategically place this person at?” now seem trivial when we all have a seat at the same virtual table.